At SCP Health, what you do matters!

As part of the SCP Health team, you have an opportunity to make a difference. At our core, we work to bring hospitals and healers together in the pursuit of clinical effectiveness. With a portfolio of over 8 million patients, 7500 providers, 30 states, and 400 healthcare facilities, SCP Health is a leader in clinical practice management spanning the entire continuum of care, including emergency medicine, hospital medicine, wellness, telemedicine, intensive care, and ambulatory care.

Why you will love working here:

• Our amazing culture – we value people, process and technology
• Strong track record of providing excellent work/life balance
• Comprehensive benefits package and competitive compensation
• Commitment to fostering an inclusive culture of belonging and empowerment through our core values - collaboration, courage, agility, and respect.

What you’ll be doing:

The Senior Product Marketing Manager will develop and execute comprehensive and strategic marketing plans for specific services to achieve business growth objectives by achieving revenue/cost goals and providing an exceptional go-to-market strategy and tactics.

Reporting to the Senior Vice President of Marketing, the position utilizes campaign management tools, creative collaboration, and marketing strategy within a team of peers to achieve defined marketing objectives. The ideal candidate will be passionate, energetic, analytical, and both a planner and an executor. Success in this position will require leadership, critical thinking, and collaboration skills with a desire to execute marketing programs that drive growth.

• Own the development of go-to-market strategy including audience insights, positioning, messaging, and reasons to believe to drive growth for our solutions
• Develop marketing strategies for offerings by applying segmentation, targeting marketing mix, and channel distribution
• Use B2B storytelling skills to develop key value stories and additional key content
• Work closely with the product innovation management team to interpret product capabilities into market opportunities for health care, while leveraging market insights and market intelligence
• Support Business Development with meaningful content and sales tools, that position our portfolio successfully and help drive sales success
• Provide insights to Marketing teams for content and campaign development
• Ensuring customer focus by communicating and building rapport with clients as required and ensuring the voice of the customer is reflected in work processes
• Stay up to date on the competitive landscape, health care industry and technology trends to ensure the team communicates key differentiators of our products and identify opportunities for future growth
• Track strategic plan and individual campaign performance to adjust the plan based on key learnings

Who/What we are looking for:

• You must have 8 or more marketing-related experience (required )
• You have experience with B2B storytelling.
• You have experience working cross-functionally across all levels of the organization.
• Proven track record in driving organic growth. Demonstrated experience of successfully positioning products and/or solutions in a competitive market and growing market share.
• You have proven experience and success across marketing disciplines (strategy, storytelling, segmentation, branding, digital, communications)
• You have a proven track record of building (designing, executing, operationalizing, and scaling) marketing strategies and measuring their impact
• You demonstrate strong communication and presentation skills in a collaborative and transparent environment Adept at managing multiple competing priorities and duties in a fast paced, outcome-driven healthcare organization
• You are proficient in Salesforce and MS Office preferred
• You have used Pardot (or similar Marketing automation tool)

SCP Health and its affiliated companies (collectively, “SCP Health”) require applicants for specific positions, such as those onsite at a client company/healthcare facility or affiliate to be vaccinated against COVID-19 as a condition of employment, except where prohibited by state or local law. To demonstrate compliance with SCP Health’s vaccination policy, proof of COVID-19 vaccination status will be requested upon a conditional offer of employment for onsite positions at a client company/healthcare facility. SCP health will consider religious and/or medical/disability accommodation and other legally required exemption request as required by applicable law.

To learn more about SCP Health, please visit:
www.scp-health.com

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SCP Health is an Equal Opportunity Employer

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